AARP Election Edition

The Problem

Seniors are a critical voting demographic, but they often face barriers in accessing clear, unbiased information about election candidates. With political messaging frequently skewed or overwhelming, it’s challenging for them to fully grasp each candidate’s policies, beliefs, and potential impacts on their lives.

The Solution

This AARP election edition bridges the gap by offering nine thoughtfully crafted visualizations: three neutral, three pro-Harris, and three pro-Trump. These visuals simplify complex information into clear, data-driven insights while maintaining balance. By focusing on accessibility and neutrality, the project lets seniors confidently evaluate their choices and make informed decisions when they vote.

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Zion | Website

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Black Rabbit | Packaging